In recent years, many Japanese enterprises have chosen Da Nang as a favorable destination for investment and business development. Numerous companies have experienced significant growth in both investment capital and operational scale.

According to the city's Statistical Office, Da Nang, located in central Vietnam, granted licenses to 104 new foreign investment projects.

Ms. Do Thi Quynh Tram, Deputy Director of the Da Nang Investment Promotion and Support Board, stated that Japan remains a key market for Da Nang's investment attraction efforts. The city continues to invite investors to explore opportunities and invest in sectors where Da Nang holds competitive advantages and development potential, such as high-tech industries, information technology, semiconductor manufacturing, support industries, finance, high-quality services, and logistics.

In reality, many long-standing Japanese businesses in Da Nang highly appreciate the supportive environment provided for their development. According to JETRO's leadership, Da Nang offers land prices only one-third of those in Hanoi and Ho Chi Minh City, with labor costs also being 20% lower. The availability of labor and the infrastructure, including solid land foundations that reduce construction costs, make factory construction cheaper compared to other regions. The city also has plans to build the Lien Chieu Port, as well as new industrial parks and clusters alongside existing high-tech and information technology zones, industrial parks, and software parks, all of which are operating effectively, offering favorable conditions for investors in the near future.

On March 19, 2024, during a meeting between Japanese Consul General Yakabe Yoshinori and Chairman of the Da Nang People's Committee Le Trung Chinh, Consul General Yakabe Yoshinori affirmed the commitment to continue calling for Japanese companies to invest in the city.

Da Nang organized a seminar on fostering cooperation between Da Nang and Japan. 

He praised Da Nang's potentials and advantages in economic and social development. To attract more Japanese companies, Mr. Yakabe Yoshinori suggested that Da Nang's leadership focus on expanding the workforce in industries such as industrial manufacturing, high technology, and semiconductor manufacturing to avoid labor shortages, which could hinder investment opportunities.